LATAM SMBs deserve better tools
iSell was born at ConectaLab with one conviction: the chaos of spreadsheets, notebooks and WhatsApp is not a lack of discipline — it is a lack of software built for how Latin America actually sells.
From the field to the cloud
We started by solving the route rep’s problem: taking orders without paper and without calling the office. From there we grew to the entire commercial cycle — quote, order, inventory, e-invoice, payment and payroll — always with the same rule: if it doesn’t work from a phone on the street, it doesn’t ship.
Today iSell operates in Panama, Colombia, Costa Rica and the United States, in Spanish and English, with real-time sync and an AI layer that works for the business — not the other way around.
Where we are
Three principles we don’t negotiate
Simple over complete
An SMB has no IT department. Everything in iSell must be usable the same day it is installed.
Built for LATAM
Local e-invoicing, regional bank formats, Spanish first and WhatsApp as a natural channel.
AI that actually works
We don’t use "AI" as decoration: the invoice bot and Nova save real hours of typing and reporting every week.